Hi there!
I'm Erin—organizer, problem solver, and design devotee.
Add-on services component
Boosted Wayfair’s attachment rate of add-on services and conversion of service-eligible products.
Created a scalable design for badges and increased conversion of items eligible for Free Full Service Delivery.
Speed and Delivery badges
Redesigned pet care enrollment flow and increased both conversion rate and pet care bookings.
Pet Care enrollment & booking
Updated Wayfair’s web protection plan upsell and introduced in app, leading to boosted attachment.